Let’s Design

My blog that tells what I discover, what I like, what I learn.

  • Ralph Lauren Cafè in New York.

    Ralph’s Coffee you must see at least once in your life. This store is located on the Madison street and when I visited it for my first time I was very impressed. The cafè is......

  • Designing an emotion.

    Emotions are a fundamental aspect of our lives, they guide us, enrich us and also lead us to make choices. Antonio Damàsio, a well-known neuroscientist, encourages us to listen to our emotions. Through his writings,......

  • Marella – Human Shopping Experience

    Marella is a fashion brand of the MaxMaraFashionGroup and is one of the most important international fashion houses with the aim of proposing “haute de gamme” women’s clothing. The brand was founded in 1976 and......

  • What is the ethic brand? why does is matter?

    If it is true that branding helps to define who we are, what we do, and how we relate to the world, I believe that in recent years we haven’t done enough, or at least......

  • Ferragamo a genius!

    Last week I was in Florence and while strolling  in town i discovered the Ferragamo Museum. The museum is very close to the Ferragamo boutique in piazza della Santa Trinità in the heart of Florence......

  • Fashion loves graphic design

    In the last years many fashion designer of the new generation design clothes that are true works of art and also have a great component of graphic design. Many fashion brands require the role of the graphic designer...

  • LLAOLLAO  N.1 in Frozen Yogurt.

    Frozen yogurt like it or don’t like it is definitely to be tried at least once in your life. Days ago I was walking through the streets of Paris and I noticed a small store......

  • Brand Festival of Jesi

    EDITION 2019 Jesi is a treasure chest of history, art and culture between the sea and the mountains, in this gem of the Marche is taking place these days the Brand Festival....

  • Coco. A woman, a brand.

    Coco Chanel was born in 1883 and now, after almost 135 years, Chanel is still one of the most important brands in the fashion world! A recognizable, strong, elegant and modern brand. From straw hats......

  • Tekoe, 100% natural Tea in Switzerland.

    When you think about Switzerland, three things usually spring to mind:...

  • Caffè Florian. Landmark and attractive brand

    Caffè Florian in Venice is not merely a place where you go and get a coffee, but a real experience. I entered Caffè Florian for the first time a few days ago. I’d always longed......

  • The 20 Best Corporate Branding Agencies

    This article highlights the best corporate branding agencies. A small guide for those who want to know professionals in the world of branding. This agency has been working for over twenty years and has in......

  • The Best Luxury Digital Brands!

    The 5 best luxury Digital Brands are Bentley, Burberry, Louis Vuitton, Tiffany & Co, Chanel. A new form of communication, called digital communication, was created several years ago. Now communication is no longer one-way, but......

  • The world of Jonathan Calugi

    MERCATO CENTRALE OF FLORENCE I visited Florence a few days ago and was pleasantly surprised to discover a truly unique place, the Mercato Centrale, or Central Market. The project dates back to 2014 when Umberto......

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